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The Solution Selling Process and SAP CRM - Fundamentals

This document covers a managemental (analytic) vision of opportunities, how to fit some parts of solution selling in SAP CRM (along with some solution selling definitions) and explains the SAP CRM Best Practices related to Opportunity in the business transactions flows. There is also a brief overview of some CRM buzzwords such as assessment, funnel, pipeline, cadence and forecast.

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