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SAP Customer Relationship Management

SAP CRM 2007 - Increase Transparency of Campaign Costs and Other Key Figures

Increase transparency of all campaign costs and other key figures like response rates by assigning them directly to your campaigns. Distribute the costs to the responsible marketing organizations and drill down to different marketing spend types. In this video you will see some examples of campaign planning in SAP CRM 2007.

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Duration: 00:03:10

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