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diff between inbound and outbound telesales ?


what is the difference between inbound and outbound telesales ?

Former Member
Former Member replied

Hi Pavan,

Inbound telesales refers to the scenario when a customer calls the Interaction Center and then you try to sell him something. E.g. when we call up the Bank for certain information about our bank balance, they try to sell us the DEMAT Accounts.

Outbound telesales refers to the scenario where the agent makes a call to the customer on the call list assigned to him and tries to sell the product.e.g. an agent calls you up on behalf of the bank and tries to sell a credit card.

In system, the difference is that for outbound telesales, a call list is generated and assigned to the agent whereas for the inbound telesales, we try to upsell, cross sell the products.

Hope this would help


Rekha Dadwal

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