CRM’s High Volume Segmentation with HANA without SAP BW.
I'd like a clarification about the possibility of using into our CRM's High Volume Segmentatation, as Attribute List, fields and information not found on CRM system but present on HANA system and without the availability of a BW system.
I'd like to use transactional data, such as Orders and Invoices extracted from SAP ECC which are uploaded to HANA and there used for analytical purpose in making BO's report.
I should need to use these information in our CRM's Segment Builder to combine these selections with typical data and marketing attributes yet present on CRM system.
I'd like to know first af all if is it possible this kind of Segmentation?...and then, has someone ever made an experience of this type? Can I get some specific documentation?
Thanks a lot in advanced for your help.