Analysing the promotion performance

[Former Member]

In IS-Retail we have successfully created and run the promotion. At the end of it, we want to analyse the performance like increase in sales volume during that period, monetary implications etc... In standard analysis I don't have such report. Is there any such reports / analysis available? Kindly share your experiences...

[Former Member · Accepted solution]

Hi,

There may not be a standard report, for you requirment.

You can try :

MCHS - New Selection

WAK6 - Margin Overview

WAK14 - Promotions per Article

WAK15 - Promotions per Site

But SAP BI-Retail, has some solutions, wrt to your requirment.

Following are the details.

Promotion Analysis

You can use this business scenario to support your sales using promotions.You evaluate the logistical processing and sale or promotional merchandise using the promotion analysis. Identifying the benefit of a promotion and the sales margin of specific promotional articles are part of this analysis (promotion analysis).

SAP IS Retail - SAP NetWeaver Business Intelligence is to be used.

Store Analytics

http://www50.sap.com/businessmaps/233854FBC3E343D0ABA0A987BC66BDF0.htm

http://help.sap.com/saphelp_nw70/helpdata/en/46/1f7e792d1b4250e10000000a1553f6/frameset.htm

Queries in Retail -->Promotion Sales

http://help.sap.com/saphelp_nw70/helpdata/en/46/1f7e792d1b4250e10000000a1553f6/frameset.htm

BI Retail: POS Analytics

http://help.sap.com/bp_retail603/BBLibrary/HTML/773_EN_US.htm

Hope this helps.

Regards,

Anirban Roy